DAU 45 m.
MAU 48.2 m KR; 53.5 m global.
User profile > 95 % penetration, gender 49:51.
Overview Korea’s “super-app” integrates Pay, booking, and Gov-ID; 1 bn messages/day. BizBoard AI targets ads by income band, handset price, credit-card BIN.
Source date Jan 2025 / Jun 2024.
Recruiting edge Enterprise Channels bulk-DM verified users; honoraria paid instantly via KakaoPay.
Finding edge Purchasing-ledger DMP infers seniority—e.g., repeat ₩2 m luggage buyers likely managers.
Web DAU ≈ 350 k.
MAU (US) 6.04 m; domestic larger (undisclosed).
User profile 18–44, closed-circle groups (PTAs, reservists).
Overview Privacy-first Slack/Facebook hybrid; “Attendance” plug-in logs shifts, creating implicit employment graph. 2024 “BAND Study” lures exam cohorts and CE programs.
Source date Nov 2024 / Jun 2025.
Recruiting edge Embed Google Sheets; auto-ping admins for quota tracking.
Finding edge Public directory filter “Certified” (e.g., “간호사”) shows verified nurse groups—ready-made panels.
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