High-volume data collection with the human touch of live interviewers.
While online panels dominate many studies, telephone remains the fastest way to reach — and truly random-sample — people who are offline, time-poor, or simply tired of digital surveys. CATI combines interviewer rapport with a survey engine that auto-rotates questions, enforces logic, and streams data straight to your dashboard.
Parameter | Standard Options | What It Means for You |
---|---|---|
Sample size | 100 · 500 · 1 000 · 5 000+ completes | Scale from pilot tests to national trackers without switching methodology. |
Interview length | 5 min · 10 min · 15 min+ | Short pulse polls or deeper attitude batteries—our system handles both with equal efficiency. |
Daily throughput | 200 – 800 interviews/day | Rapid fielding keeps your stakeholder read-outs on schedule. |
End-to-End Workflow
Precision Sampling
Dual-frame RDD (mobile + landline) or client-supplied lists
Stratified quotas to mirror true population distributions
Questionnaire Programming & Soft Launch
CATI scripts coded with skip logic, randomisation, and auto-timers
50-complete soft launch to validate flow and incidence
Live Fieldwork & Real-Time Monitoring
80-seat call centre
Supervisor dashboards flag outliers within minutes, not days
Layered Quality Control
Silent monitoring of 10 % of calls + automatic call recording
Post-field validation: duplicate checks, logic violation scans, open-end sense-checks
Clean Data & Top-Line Report
Weighted data files delivered in SPSS, Excel, or CSV within 24 h of field close
Optional flash deck highlighting key frequencies and early trends
National or regional opinion tracking where representativeness is non-negotiable
C-suite or B2B studies requiring personal outreach and gatekeeper navigation
Sensitive topics (health, finance) where a trained interviewer builds trust and clarifies wording in real time
Crisis or recall testing when speed of fieldwork directly impacts brand decisions
To provide customers with high quality market research data collection services
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